Technology for small businesses

Custom Websites, Mobile Apps & Business Software for Small Businesses

Software built from the work itself.

When your website is dated or your process has outgrown spreadsheets and disconnected tools, we build the practical fix—and run it for you after launch. Primal Array serves businesses in Hot Springs, Arkansas and nationwide.

Free consultation, no obligation—you approve the scope and price in a written proposal before any work starts.

DELIVERED PRODUCT WORK SERVICE TECH IQ
ServiceTechIQ field-service dashboard with navigation for work orders, customers, equipment, and settingsServiceTechIQ site summary showing equipment and open work-order totals
ServiceTechIQ product buildA real field-service platform designed and developed by Primal Array.
4live software products
6managed-service plans
6 stepsfrom consultation through managed support
Verified elsewhereHot Springs Area Chamber member Published on Google Play Primal Array on Clutch

Our services

Replace the dated site or disconnected process that is holding the work back.

When your website is difficult to manage or your process has outgrown spreadsheets and repetitive manual work, we define the practical fix. Development and managed support are priced separately in a written proposal.

View All Development Services

A practical next step

Know what is not working?

Start with a free, no-obligation conversation. You approve the scope and price in writing before any work starts.

Request a Free Consultation View managed-service pricing
Founder-ledDirect communication with the person responsible for the build
Arkansas-basedHeadquartered in Hot Springs and available nationwide
Practical solutionsTechnology shaped around real business workflows

Our software products

Real products built from idea through launch.

Our portfolio demonstrates product planning, mobile and web development, cloud infrastructure, testing, release preparation, and ongoing improvement.

Available now

PRODUCT 01

ServiceTechIQ

Field service operations, without the busywork.

A multi-tenant platform that connects service requests, dispatch, technicians, equipment, quotes, time, and customer communication in one clear workflow.

RequestScheduleComplete
Visit ServiceTechIQ
Available now

PRODUCT 02

SmokerIQ

Better cooks start with better information.

Straightforward calculators, smoking guides, recipes, and gear built to help backyard cooks plan with confidence and get more from every cook.

PLANCook times
PAIRWood & meat
LEARNSmoking guides
Visit SmokerIQ
Available now

PRODUCT 03

Patch Panic

Every cable has somewhere to go.

A fast, technician-inspired network-routing puzzle game. Rotate cables, open color gates, cross bridges, and bring each job online before the network turns into a mess.

ROUTECable paths
SOLVENetwork jobs
RETURNDaily challenges
Visit Patch Panic
Available now

PRODUCT 04

CargoCue

Sort smart. Load fast. Keep the route moving.

A casual sorting and loading puzzle game where every package needs the right route. Work within limited staging space, match cargo to the correct vehicles, and clear each delivery puzzle.

SORTPackages
STAGELimited space
LOADDelivery vehicles
Visit CargoCue
In development

PRODUCT 05

LowVolt Pilot

Design. Install. Troubleshoot.

A technician-first productivity platform for designing, installing, configuring, commissioning, troubleshooting, and documenting low-voltage systems—on mobile and the web.

PLANDesign & install
PROVECommission systems
RESOLVETroubleshoot & document
Ask about LowVolt Pilot

How we work

A clear path from first conversation to managed support.

We learn the real workflow, define the project before development, and keep launch and ongoing responsibilities explicit.

01

Consultation

Discuss the business, users, goals, current tools, and the problem worth solving.

02

Project Proposal

Define the scope, responsibilities, development fee, and managed-service options.

03

Development

Build the approved solution in focused milestones with direct communication.

04

Testing & Approval

Verify the agreed workflows and resolve approved launch requirements.

05

Launch

Prepare and release the production website, application, or business platform.

06

Managed Support

Continue supported hosting, monitoring, maintenance, and technical service.

Product strategy UX and interface design Web development Mobile development Cloud infrastructure Ongoing support

Selected custom work

When the right tool doesn't exist, there may be a reason to build it.

Primal Array takes on select software projects where a focused, purpose-built product can solve an operational problem better than another off-the-shelf system.

Tell us what is not working

Practical documentation store

Business Templates & Field Documentation

Organize business technology with the Small Business IT Documentation Pack, or equip field teams with low-voltage documentation templates for CCTV, access control, structured cabling, fire alarm, and as-built/project closeout work.

$59Small Business IT Documentation Pack
From $24.99Low-voltage documentation packs
Secure Stripe checkout
Instant digital delivery
Michael Rhodes, founder of Primal Array LLC

About Primal Array

Founder-led and built with intent.

I founded Primal Array in Hot Springs, Arkansas to build the tools I kept wishing existed: clearer business systems, practical field resources, and software shaped around the way people actually work. You communicate directly with the person responsible for the build.

Hot Springs, Arkansas
Meet Michael Rhodes

Start a conversation

Have a problem that deserves a better tool?

Primal Array LLC · Hot Springs, Arkansas · sales@primalarray.com · 870-345-9766

Request a Free Consultation

Free consultation, no obligation—you approve the scope and price in a written proposal before any work starts.